[deneb-radio-dx] Швейцария на русском языке с 2013 года

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swissinfo readies itself for the future
June 29th, 2011 - 9:28 UTC
by Andy Sennitt.

The board of directors of the Swiss Broadcasting Corporation (SBC),
swissinfo's parent company , accepted on 28 June a new strategic plan for
swissinfo.ch. The online service will now focus mainly on readers abroad
interested in Switzerland as well as the Swiss abroad. swissinfo.ch will
offer background information on Swiss politics, the economy, culture and
social affairs in ten languages, including Russian from 2013. Editorial
processes will be reorganized. The yearly costs for the news mandate abroad
will be cut by SFr9 million.
Guaranteeing a long-term mandate
For the past ten years, swissinfo.ch has fulfilled an information mandate
for the Swiss government, complementing the work of the online services of
the SBC's radio and television stations. During this period, the framework
conditions have changed fundamentally for swissinfo.ch. The availability of
news services has increased rapidly and internet usage is focusing more and
more on multimedia.
To guarantee the long-term viability of the government mandate for
international news and information, the board of directors of the SBC
decided on 28 June, 2011, on the basis of proposal made by the executive
board, to adopt a new strategic offer as well as a new organizational
structure for swissinfo. The new offer will serve as a negotiating basis for
the pending discussions with the federal authorities concerning swissinfo's
mandate for 2013-2016.
Background information
swissinfo's offer will be streamlined. The three national language
departments - French, German and Italian - will be reduced and become a
single department. A Russian subsite will also be launched, once approved by
parliament. In the future, swissinfo.ch will report in English, French,
German, Italian, Arabic, Chinese, Japanese, Spanish, Portuguese and Russian.
News will remain the main element of the swissinfo.ch offer, as well as vote
and election dossiers in French, German and Italian. Besides text, video,
photo galleries, audio slideshows and audio podcasts will remain on offer.
Job losses covered mainly by natural attrition
With the reorganization, swissinfo will lose 40 of 126 full-time
equivalents. Around one third of these losses will be incurred by the
editorial services, with the remainder in the support sector. Around two
thirds of the losses will be accounted for by natural attrition, early
retirements and transfers to other SBC units. For the remainder,
redundancies will be necessary and a social plan will be implemented.
swissinfo will remain in Bern
swissinfo will remain as an SBC unit in Bern. With the reorganization, its
budget will be reduced from SFr26 million by a third. The annual savings of
around SFr9 million will be shared between the SBC and the federal
government.
(Source: swissinfo)

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